What are the features of Advertising Agency?

Features of Advertising Agency are:

1. Advertising agency is concerned with preparing advertisements for the advertisers.
2. There are various types of advertising agencies such as full
   service agency, in-house agency, creative boutiques, etc.
3. An advertising agency employs creative people like artists, layout designers, visualizers, copywriters, etc.
4. Some advertising agencies operate at local level while others operate at national as well as global level.
5. The job of the advertising agency also includes booking time & space in media.
6. The fees charged by an advertising agency are generally based on the media billing.
7. Advertising agencies render various services like account planning, creative services, marketing services, etc.
8. Some advertising agencies have accreditation while some others don’t have.